Tuesday, November 1, 2011

Integrating with Sales and Marketing to Capture and Deliver Intelligence.

SLA CID - If you haven’t already done so, please plan to join us for the third and final webinar in the CI Division’s fall series:

Integrating with Sales and Marketing to Capture and Deliver Intelligence.

The event is scheduled for Tuesday, November 15 at 1:00pm EST.

In an enhanced version of the popular content delivered during this year’s SLA conference, four experienced CI practitioners will share practical examples of how you can work with marketing and sales professionals to collect, analyze and deliver competitive intelligence.  Interacting effectively with these key revenue-generating groups can help you create more value for you and your organization.  You will learn some key practices to help you build collaborative relationships with the important marketing and sales functions within your organization.



Our panelists include:

Susan Berkman – Research-Ability

Ellen Naylor – Business Intelligence Source

Marcy Phelps – Phelps Research

Anna Shallenberger – Shallenberger Intelligence

Register for this event at https://www2.gotomeeting.com/register/634254746.


Hope to see you there!

Toni
Toni Wilson
Chair, SLA Competitive Intelligence Division
http://units.sla.org/division/dci/cihome.htm
Email:     twilson@marketsmartresearch.com
Office:     937.395.0371
Mobile:   937.239.0168
Website:  www.marketsmartresearch.com
Twitter:   @toniwilson10
LinkedIn:  www.linkedin.com/pub/toni-wilson/0/9a1/242

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